Just as promised, Big Sean premieres the music video for everyone's favorite break up track of the moment 'I Don't Fuck With You' featuring E-40. The G.O.O.D. Music artist chose to go the cinematic route and plays the role of a High School football quarterback not living up to expectations.
Brand placements and cameos are the theme of the 'IDFWU' music video. Directed byLawrence Lamont and shot at the College of the Canyons in Santa Clarita, Cali, the almost six-minute long clip features appearances from names such as Kanye West (the head coach), Power 106's Big Boy (commentator), Teyana Taylor, E-40, and DJ Mustard, who produced the song. As for the brand placements, Big Sean made sure to show love to Adidas, Beats By Dre, and Red Bull at various points throughout the video.
'I Don't Fuck With You' serves as a warm up single to Big Sean's third studio album. In an interview with Carson Daly, Sean teased a possible Christmas release. "That new album is on the way…It’s on the way. You guys might be getting it for a stocking stuffer, who knows?" he said.
Watch Big Sean's 'IDFWU' music video with Kanye West and friends below.
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